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Mexico’s Public Sector Challenge

Satisfying society's current and future energy needs in a suitable manner is a pressing global challenge. Meeting the demand for energy is essential for economic and social development in the XXI Century, as well as to guarantee political and social stability.
On 12-13 November 2014, the OECD held an important conference. More than 400 people answered the call for action of the OECD Secretariat. The role of government is more challenging than ever, and the need for public innovation greater than ever, to find solutions to the challenges we are facing as a society.
When I think about social media use to improve service delivery, I intuitively think about the likes of Apple, Google or Amazon. And the way in which they use people’s own social media footprint as an advertising space (surely I am not the only one who at least once posted that message Amazon suggests after your purchase, the one that lets you share your purchase with your Facebook friends and Twitter followers). But actually my...