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Electronic Family Wallet

The Electronic Family Wallet (Bolsillo Familiar Electrónico) is an innovation in technological services from Chile. It is an electronic payment system facilitates the delivery and use of the monthly monetary contribution that more than 1.4 million people will receive from May 2023, for exclusive use in purchases in food businesses.

Innovation Summary

Innovation Overview

The Electronic Family Wallet was created in response to the challenge of contributing to the economic stability of vulnerable households in the face of rising food prices and the economic crisis aggravated by the international context.

The innovation corresponds to an electronic payment system associated with a bank account -CuentaRUT of BancoEstado- that integrates an exclusive monetary contribution for food purchases for more than 1.4 million beneficiaries. This new subsidy delivery mechanism promotes banking and digitalisation by encouraging the use of financial products. The objectives of this innovation include targeting spending on food needs, promoting financial inclusion and automating the delivery and receipt of state resources. To this end, it took into account the opportunity provided by the massive banking penetration in Chile and also the boost to digitalisation that was promoted during the pandemic.

In terms of institutionalisation, the Wallet was implemented through clear and flexible regulations to ensure its sustainability. Thanks to a process inspired by Agile methodologies, five months of work went into the design of public policy, user experience testing, technological development and its implementation in May 2023.

In addition, the innovation has achieved early scalability, since in addition to the beneficiaries of the Electronic Family Wallet for food, an Emergency Wallet was promoted to support purchases in the construction sector aimed at families whose homes were affected by the floods in August 2023. In this way, its potential for adaptability to be extended to other subsidies is envisaged. The intention is to take advantage of its structure and functioning as a versatile and replicable model, capable of adapting to different contexts and needs.

The successful implementation of the Electronic Family Wallet has set a precedent in public management, highlighting the importance of a people-centred vision and experimentation during the policy design process, as 135 potential users participated in various instances of testing, in order to anticipate possible adoption difficulties. Furthermore, its recognition with the Avonni 2023 National Innovation Award in the category of Public Innovation-IDB underlines its impact and relevance. In short, this innovation not only solves the immediate need for financial support for vulnerable households, but also lays the foundation for a more collaborative public management as seven public services had to contribute to its implementation. Its ability to adapt to different circumstances and its potential to be scaled up on a larger scale demonstrate the potential of a public innovation approach for the development of more effective policies that address the real needs of the population.

Innovation Description

What Makes Your Project Innovative?

The Electronic Family Wallet is a parallel account to the personal balance in which the state makes a monetary contribution. The technology considered an automatic and customisable service design. Beneficiaries do not need to go through any paperwork to receive the amount automatically in the Electronic Family Wallet associated with their account each month. In addition, they can configure it through the bank's App; they can deactivate it for a certain period and save the balance of the available balance to use it when they need it. The Electronic Family Wallet allows them to focus the use of the subsidy, as it is only activated for purchases with a bank card at a grocery shop. Shops do not need to go through any formalities to join the system, they only need to accept payment with a POS machine of any brand. The purchase is automatically settled by the Electronic Family Wallet if it complies with the international VISA coding, i.e. it is a supermarket, grocery store, etc. In that sense, it takes advantage of existing technology and adjusts to the consumption habits of families.

Innovation Development

Collaborations & Partnerships

The Ministry of Finance strategically led the project with the participation of: Instituto de Previsión Social BancoEstado Laboratorio de Gobierno Ministerio de Economía, Fomento y Turismo Ministerio de Desarrollo Social y Familia Superintendencia de Seguridad Social 135 citizens participated in the design and testing of the user experience.

Users, Stakeholders & Beneficiaries

The Electronic Family Wallet benefits the most vulnerable families in the country. It is received by 1.4 million people. Of these 85% are women heads of household.

Innovation Reflections

Results, Outcomes & Impacts

The Electronic Family Wallet has been actively used by more than 96% of its beneficiaries, more than 1.3 million people from all regions of the country. Through this mechanism, more than U$44,000 million in subsidies have been provided for food purchases. More than 40% of the purchases were made in small and medium-sized businesses. After 3 months of implementation, an evaluation of the effectiveness of the Electronic Family Wallet was carried out from a quantitative analysis with operational data, carried out by the World Bank; and from a qualitative approach of the user experience, carried out by the Government Laboratory. These results were presented to Parliament for the continuation of the Electronic Family Wallet, extending throughout 2024.

Challenges and Failures

Although the design process included a phase of experimentation with real users, during the first months of implementation some difficulties in understanding how the Electronic Family Wallet worked were identified. Users required clearer and more concrete information to accelerate their learning curve. Social networks were the most important space for seeking guidance, so it is essential to disseminate information in clear and accessible language also through these media, and not only through the mass media. This is a challenge for the following innovations that require a relatively advanced base of financial education and digitalisation to be used.

Conditions for Success

The success of this innovation was based on the leadership of the Ministry of Finance and the conviction of the teams of seven institutions that concentrated their efforts on implementation. BancoEstado's participation in the technological development allowed the work to be significantly accelerated. The pre-existence of collaboration agreements between the institutions and the fact that the regulatory component was part of the work components from the outset helped to identify opportunities for innovation through simple and light regulations. Incidentally, the level of banking adoption and digitalisation of the Chilean population allowed the scaling of the Electronic Family Wallet.

Replication

In August 2023, the Ministry of Interior created the Emergency Wallet, adopting the digital payment method associated with bank accounts to transfer subsidies to families impacted by floods. This initiative, aimed at housing reconstruction, is usable at construction merchants. At the same time, the World Bank, after evaluating the Electronic Family Wallet, has highlighted its potential replicability in other countries. This recognition is part of the Government to People G2Px programme, proposing its adoption to face similar challenges in other countries. In this sense, the innovation has the potential to become the main mechanism for transferring subsidies digitally within the state.

Lessons Learned

People-centred approach: The piloting process allowed the original public policy proposal to be adjusted and transformed into a service that is understandable and valuable to people and that really supports them in solving their problems, while at the same time promoting banking and shopping in formal shops.

Inter-institutional collaboration with an agile approach, i.e. with systematic advances and permanent working sessions, was fundamental for the rapid technological and regulatory implementation of the Electronic Family Wallet, managing to scale up to almost 1.4 million beneficiaries in 5 months from the origin of the idea to its launch on 01 May 2023.

Anything Else?

To move from bold to sustainable innovations, a culture of experimentation and collaboration is crucial, even if this requires adapting traditional ways of working or original policy ideas. This is crucial to provide rapid and appropriate responses to the population. After research with 135 people, the original proposal was adapted. The associated card was to be widely accepted in food shops, allow activation or deactivation as needed, and offer a variable contribution from 20% to 100% on purchases. The Government Lab was instrumental in the development of the regulation, focusing on flexibility, simplicity and clear language.

Supporting Videos

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Innovation provided by:

Date Published:

1 July 2024

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