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Bi Project Policy Area: Sustainable Consumption

BI Project

The effect of framing on heat pump interest and adoption

🇨🇦 Canada

The Government of Canada wants to support the transition from home heating based on fossil fuels (e.g., natural gas) to electric heat pumps. Here, we wanted to test different ways of framing the advantages of heat pumps and assess the benefit of providing a step-by-step guide to getting a heat pump.

Institution: Impact and Innovation Hub (IIU)- Impact Canada

Team: Impact and Innovation Unit (IIU)

Climate ChangeEnergy and WaterEnvironmentSustainable ConsumptionTechnology