This toolkit provides guidance for public servants on how to communicate with the public using the simplest and clearest language possible and to ensure that all services are accessible, and meets the diverse needs of all our customers. The guidance is based on Universal Design principles.
The toolkit contains advice on general writing style principles, verbal and non-verbal communications, design of forms and documents, web and social media content and how to display signage. It features a series of tips and tricks for evaluating the inclusiveness of communications.
This approach is not only useful in the public sector for improving service experiences but also as a way of making overall communications more open and accessible.