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This website was created by the OECD Observatory of Public Sector Innovation (OPSI), part of the OECD Public Governance Directorate (GOV).

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Behavioural tool

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'Returning to employment? Don't forget about your benefits!' When individuals receiving benefits return to employment having been registered as unemployed, it is important that they report the change in their income to the Benefits Unit on time, to avoid repayment demands. Why do individuals not comply with this notification requirement? And what interventions could improve compliance? A revised letter from the UWV Employee Insurance Agency and an additional page on the Benefits Unit website…
Challenge The City of Philadelphia in Pennsylvania offers a discount to low-income senior citizens living in the municipality on their water bills. Senior water and sewer customers can apply to receive 25 percent off their payments for water in an effort to reduce the financial burden on those elderly citizens with lesser means. However, despite the fact that this would benefit the citizens in question, the City of Philadelphia noticed that many low-income seniors eligible for the discount were…
Challenge At West Kentucky Community & Technical College (WKCTC), many students were failing or withdrawing from courses, but few used the free tutoring services available on campus. Additionally, faculty had the potential to play a large role in helping facilitate student engagement in tutoring services through referrals, but they weren’t involved enough to have an impact. Design To better connect students to campus tutoring services, a series of nine behaviorally designed emails were sent to…
The project had three aims. The first aim was to create a comprehensive catalogue of systematic, financially manageable behavioural interventions (including nudges and other interventions), as well as improvements to current processes and instruments of public administration at the local level in Slovakia. The second aim was to create a manual for the general application of behavioural knowledge to public administration practices, which includes a handbook for systematic and expert application…
The project involves a consultancy to diagnose and strengthen the behavioral incentive strategies of the Periodic Economic Benefits (BEPS) program by COLPENSIONES. Key Components: - Behavioral Diagnosis: Identify cognitive, social, and structural barriers limiting participation and savings in BEPS. - Analysis of Current Strategies: Evaluate the effectiveness of existing behavioral incentives, such as nudges, rewards, and simplification mechanisms. - Design of Recommendations: Propose…
The Netherlands Authority for Consumers & Markets (ACM) conducted an experiment to investigate the effect of incomplete prices when booking a holiday home. Websites that display incomplete prices cause greater uncertainty, make choosing more difficult, undermine trust and give the feeling of deception compared to websites displaying transparent prices. Why this experiment was conducted: unclear picture of actual costs In 2021, the ACM conducted a study into effective transparency. The aim was…
An ever-increasing number of AI ethicists can enumerate the most prominent risks; yet startlingly few psychologists, or other experts in behavioral science, are working on the project of aligning AI outcomes with fundamental ethical and safety principles. This knowledge gap is striking given the extraordinary investments being channeled into the technology’s ability to master and influence human behavior. In neglecting more than a century of relevant behavioral research, the ethical AI…
The Charter of Rights and Responsibilities of Financial Consumers is an initiative designed to counteract consumers' optimism bias and the information asymmetry that typically favors banks over users. To address these behavioral and structural challenges, the initiative employs smart disclosure techniques, including the use of visual prominence and icons to guide users' attention when interacting with the document. This charter is mandated to be displayed physically at bank branches, digitally…
The Australian Government has a range of programs available to assist those experiencing drought. But despite help being available, many do not reach out. The Behavioural Economics Team of the Australian Government (BETA) worked with the Joint Agency Drought Taskforce to research the barriers preventing people from seeking help. We sought to: • understand the most effective forms of communication about available forms of assistance, and incentives to take up assistance; and • understand the…