Behavioural Insights Projects

Washing your hands regularly with soap and water is an effective and easy way of reducing the risk of people falling ill with COVID-19, influenzas or a cold, or contracting other viral illnesses. Stickers and posters were developed focusing on reframing, nudging and habit stacking. Displaying the posters in the office environment led to an increase in handwashing amongst employees. Soap consumption went up. Why this experiment was conducted: improved hygiene standards in the workplace is the…

Institution: Netherlands Ministry of Justice and Security; Netherlands Ministry of Health, Welfare and Sport; and RIVM

In a randomised trial we sent reminder letters to self-employed entrepreneurs about their upcoming VAT filing date. Previously it was not common practice for the Hungarian tax administration to send large scale reminders before the due date.

Institution: Ministry of Finance- Hungary

Team: Tax Policy and Research Unit

Challenge The City of Philadelphia in Pennsylvania offers a discount to low-income senior citizens living in the municipality on their water bills. Senior water and sewer customers can apply to receive 25 percent off their payments for water in an effort to reduce the financial burden on those elderly citizens with lesser means. However, despite the fact that this would benefit the citizens in question, the City of Philadelphia noticed that many low-income seniors eligible for the discount were…

Institution: City of Philadephia

Team: Philadelphia Behavioral Science Initiative

How to increase diversity in the police is an unanswered question that has received significant political and media attention. One area of intervention is the recruitment process itself. This study reports the results of a randomized controlled trial (RCT) in a police force that was experiencing a disproportionate drop in minority applicants during one particular test. Drawing on insights from the literatures on stereotype threat, belonging uncertainty and values affirmation exercises, we…

Institution: University of California, Berkeley

Team: The People Lab

The Australian Government has a range of programs available to assist those experiencing drought. But despite help being available, many do not reach out. The Behavioural Economics Team of the Australian Government (BETA) worked with the Joint Agency Drought Taskforce to research the barriers preventing people from seeking help. We sought to: • understand the most effective forms of communication about available forms of assistance, and incentives to take up assistance; and • understand the…

Institution: Prime Minister and Cabinet (PMC)

Team: Behavioural Economics Team of the Australian Government (BETA)

The Program of Applied Research on Climate Action in Canada (PARCA Canada) combines behavioural science (BeSci) insights and methods with robust policy analysis to promote climate action. One of the main areas of focus involves the launch of a longitudinal survey that will, over time, collect data on research questions of interest to the promotion of climate action in Canada (e.g. transportation, home energy use, waste management, engagement with nature, preparedness for extreme weather,…

Institution: Impact and Innovation Hub (IIU)- Impact Canada

Team: Impact and Innovation Unit (IIU)

We conducted a SMS program trial to inform our efforts to strengthen the home learning environment and support parents of 2 year-old children. Specifically, the trial aimed to:​ assess parent engagement with an SMS program, assess the impact of the program on positive parenting behaviours such as reading, playing and two way enriched conversation​; and inform future efforts to improve positive parenting behaviours.

Institution: Other

Team: Behavioural insights Unit (VicGov BIU)

The Charter of Rights and Responsibilities of Financial Consumers is an initiative designed to counteract consumers' optimism bias and the information asymmetry that typically favors banks over users. To address these behavioral and structural challenges, the initiative employs smart disclosure techniques, including the use of visual prominence and icons to guide users' attention when interacting with the document. This charter is mandated to be displayed physically at bank branches, digitally…

Institution: Superintendency of Bank of the Dominican Republic

Team: Administrative Modernization Agency (AMA)

Challenge At West Kentucky Community & Technical College (WKCTC), many students were failing or withdrawing from courses, but few used the free tutoring services available on campus. Additionally, faculty had the potential to play a large role in helping facilitate student engagement in tutoring services through referrals, but they weren’t involved enough to have an impact. Design To better connect students to campus tutoring services, a series of nine behaviorally designed emails were sent to…

Institution: Ideas42

Team: Ideas42

SEAI is conducting a monthly behavioural tracking survey to track everyday energy-related behaviours (home energy use and travel) in Ireland. The survey is being run to support ongoing government communications around the current energy crisis. We will run the survey over a given week (7-10 days) each month on a nationally representative adult sample. It is expected that the survey will run for 13 iterations initially. In order to capture an accurate snapshot of current energy-related…

Institution: Sustainable Energy Authority of Ireland (SEAI)

Team: SEAI Behavioural Economics Unit