Behavioural Insights Projects
Discover projects applying behavioural science to policy from around the world. Add your own projects, whether completed or still ongoing, to contribute knowledge on BI applications across different countries, policy areas, and topics of interest.

Number of BI projects:
0
Legend: Projects status
- Pre-registered project
- Completed project
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In 2015 the World Meteorological Organization (WMO) released recommendations to move towards impact-based weather forecasts and warnings. These impact-based warnings will help increase lead-time for decision makers and the public, to ensure they are making the best choices to prepare for different types of weather events. Canada is currently in the process of adopting these recommendations by moving towards an impact-based tiered warning system for severe weather events. To assist in the…
In partnership with the Public Health Agency of Canada’s Office of Behavioural Science (BeSciO), the Privy Council Office’s Impact and Innovation Unit (IIU) has launched a multi-wave public opinion research survey to better understand public health challenges in Canada. The 'Health, Attitudes, and Behavioural Insights Trends' (HABIT) survey, combines research methods from the field of behavioural science (BeSci) with robust policy analysis to help inform government policies, programs, and…
Challenge
Research suggests that some students—including low-income, underrepresented minority, and first generation students—avoid applying for financial aid due to a combination of psychological reasons. Some are overwhelmed by the complexity of the process, while others worry they’ll feel out of place in college or be stigmatized for their socio-economic background. These psychological factors can cause students to avoid applying for aid, or fail to complete their financial aid…
BETA partnered with the Australian Energy Regulator to apply behavioural insights to the design of energy bills. We conducted a literature review to identify key research questions. We used 2 online samples involving over 6,300 and 7,800 Australians, respectively to a survey and 6 randomised controlled trials (survey experiments). They investigated the possibility of cognitive overload, and the impact of various bill components on comprehension and intentions.
Behavioural science in the context of climate change at its related health risks has mainly focused on understanding and changing individual behaviours. However, effectively addressing the climate crisis requires broadening the focus on systemic societal change. This level of change is required to mitigate the negative effects of climate change as well as help people adapt to the associated (health) risks. Fostering systemic societal change requires situation-specific, large-scale data that can…
We all know that if a 13-year-old has his mind set on
something, it is quite difficult to try to change it. This
is exactly the type of challenge that the Ministry of
Education in Peru is approaching with students in
public schools and high schools, targeting those from
low-income households in particular.
Teenagers often have pre-conceived ideas about their
own intelligence, which influences how they react to
academic challenges. If a student thinks he is not smart
enough, he believes there is…
Using a place-based approach and working with profiled local communities in Coventry, we prototype and test a new experimental methodology with elements of design thinking to better understand barriers to engagement with retrofit measures designed to reduce household carbon emissions and alleviate fuel poverty. We partner with Coventry City Council, a local school and artists to deliver a pilot scheme in the Radford area of Coventry and aim in future to expand the project to additional areas…
BI Project
Energy savings achieved with energy consumption managers: what impacts does feedback have on…
A series of controlled randomised experiments was conducted to examine the savings effects for households of three types of energy consumption managers tools: an email + web application, an app installed on a smartphone or tablet and an in-home display. Energy savings could only be established for the in-home display: almost 7% on natural gas and over 2% on electricity consumption.
Why this experiment was conducted: The Netherlands' climate targets
Energy consumption by Dutch households…
In partnership with Environment and Climate Change Canada (ECCC) and Natural Resources Canada (NRCan), the Impact and Innovation Unit (IIU) has launched a multi-year program of research on climate change. The Program of Applied Research on Climate Action in Canada (PARCA Canada) combines behavioural science (BeSci) insights and methods with robust policy analysis to promote climate action. One of the main areas of focus involves the launch of a longitudinal survey that will, over time, collect…
The problem
In Victoria, families need to consent to organ donation. Nine out of 10 families will consent to organ donation if a person has registered their intent to donate. But while 69% of Australians say they would donate their organs, only 33% of the adult population has registered. This is an example of the intention-action gap.
Behavioural insights concept: The intention-action gap refers to the difference between what people say they want to do, and what they actually do. It occurs in…