A Randomized Controlled Trial (RCT) was conducted at seven of Amel’s community centers to improve the performance of students sitting for Cycle I exams. The trial consisted of a short activity that comprised of a ranking exercise whereby they have to rank a list of 10 values from most of least important to them, followed by a drawing exercise in which they have to visualize their number 1 value [9]. Both exercises were completed by students right before sitting for their exams.
Behavioural Insights Projects
Discover projects applying behavioural science to policy from around the world. Add your own projects, whether completed or still ongoing, to contribute knowledge on BI applications across different countries, policy areas, and topics of interest.
Number of BI projects:
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Legend: Projects status
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When firms in the UK do not follow the Financial Conduct Authority’s (FCA) Rules or Principles, and consumers incur financial losses as a result, the FCA seeks to ensure customers receive adequate compensation, or redress. In 2011/12, the FCA helped obtain over £150 million worth of redress for consumers. Instances where consumers are due redress do not often receive publicity. Instead, the firm alerts customers to a potential issue, usually in the form of a letter that gives customers…
BI Project
Encouraging people to get fitter: how can you give overweight people concrete guidance on adopting a…
The 'Fit op jouw manier' (Fit your way) campaign aims to encourage overweight individuals to get after. The campaign successfully reaches the target audience, motivating them with tips that they then practice. For example, more people now regularly take the stairs instead of the life or escalator.
Why this experiment was conducted: combating overweight and obesity
The Prevention Agreement aims to reduce the proportion of overweight adults from 50% in 2018 to 38% by 2040. A healthy lifestyle…
Smart energy services and demand flexibility are increasingly important topics. Levels of awareness in an Irish context are uncertain, but engagement is low. We test different ways of framing information on engagement and intention to be flexible. We record flexibility preferences by activity and flexibility mechanisms.
BI Project
Helping people get more out of language: How can you help individuals with limited literacy skills…
The 'Doe meer met taal' (Get more out of language) campaign was launched to reach out to individuals with limited literacy skills whose mother tongue is Dutch. At its conclusion, people in the target group said they felt more motivated to improve their language skills. They are also more inclined to take proactive steps, for example by engaging in language-related activities at home. 66,000 people visited the campaign website.
Why this experiment was conducted: everyone should be equipped with…
PROJECT SUMMARY
ideas42 and Busara Center for Behavioral Economics worked with a major bank and telecommunications company in Nigeria to send behaviorally-informed SMS messages to customers to increase their use of mobile bank accounts.
IMPACT
Effects varied by message and audience; notably, injunctive norm messages led to a 45 percent increase in the number of clients making deposits among females with active accounts, from 0.82% to 1.81%.
RESULTS
Design
ideas42 and the Busara Center for…
BI Project
Pre-contractual information and billing in the energy market – improved clarity and comparability
The study investigates minimum requirements and options for standardisation of energy offers and bills that ensure increased clarity and comparability, and puts forward better alternative “bill designs”. The study also examines the main factors discouraging energy consumers from switching, with a focus on the impact of exit fees in this decision. Finally, price comparison tools (PCTs) in the energy sector are examined and (independent) verification schemes for such tools are identified.
The OSGG supports the Governor General in recognizing, promoting, and cultivating excellence by Canadians to strengthen our national identity, unity, and pride. Central to these goals is nominating and appointing Canadian Honours, such as the Order of Canada, which celebrate and reflect the diversity of exceptional contributions that Canadians have made to their country. Maintaining the relevance of these Honours is important to sustaining a shared Canadian identity, and consequently cultivating…
The Environment Act 1986 established the Ministry for the Environment (MfE), which is the primary adviser of the New Zealand Government on environmental matters. The purpose statement for the MfE is “A flourishing environment for every generation – He taiao tōnui mō ngā reanga katoa [te reo version, the indigenous language of the Māori people].
MfE is actively engaged in reducing waste across the country, as illustrated by the recent Aotearoa New Zealand Waste Strategy. To lead by…
Challenge
Many people in developing nations have limited access to formal savings mechanisms, impeding their ability to save money and invest in agricultural inputs like tools and fertilizer that might help improve their crops. Among the many structural reasons for low savings rates (inaccessible banks, high transaction costs, distrust of financial institutions, lack of financial literacy), psychological barriers such as impatience or lack of self-control may also play a role. Additionally,…