The aim of the project was to reduce common errors that self-employed taxpayers make when
they complete certain sections of tax return form 1770, such as identifying their business category and declaring assets and liabilities. Taxpayers can make both intentional and unintentional errors. Our objective was to reduce unintentional errors associated with lack of knowledge.
Behavioural Insights Projects
Discover projects applying behavioural science to policy from around the world. Add your own projects, whether completed or still ongoing, to contribute knowledge on BI applications across different countries, policy areas, and topics of interest.
Number of BI projects:
0
Legend: Projects status
- Pre-registered project
- Completed project
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The Health Quality & Safety Commission (‘the
Commission’) uses data from the National Adult
Inpatient Experience Survey to understand patient
experience and evaluate quality of patient care in
hospitals. Two questions (See Appendix 1A) pertaining to
patients’ understanding of medication side-effects and
condition management have consistently received low
scores on the survey every quarter. Ogilvy conducted
Phase 1 of ‘Raising the Bar’ research for the Commission,
investigating these…
PROJECT SUMMARY
Arizona State University freshmen students eligible for the Student Engagement and Employment Development Plan (SEED), a work-study program, received emails designed to emphasize the benefits of joining the program and eliminate hassles in the application process.
IMPACT
The redesigned emails increased the number of students applying for SEED jobs by 3 percentage points, from 9% to 12% of students.
Source: B-Hub
BI Project
Farmers and the new green architecture of the EU common agricultural policy: a behavioural…
This behavioural experiment with farmers assessed the effect of two policy features of the new green architecture of the EU common agricultural policy on the adoption of environmentally friendly practices: (1) increasing mandatory adoption and (2) shifting budget to voluntary schemes, by decreasing direct payments.
Behaviorally informed messages have had demonstrated success in increasing tax compliance in multiple regional settings. In Indonesia, which has the largest economy in Southeast Asia, a trial from the Directorate General of Taxes (DGT) and World Bank teams looked at whether behaviorally informed messages and materials can impact tax compliance and payment rates among small and medium enterprises (SMEs). The results showed, to get delinquent firms to pay their taxes, information is not enough -…
The study aims to identify barriers and trade-offs faced by consumers when deciding whether to engage in the circular economy. In particular, it explores decisions whether to buy a more or a less durable good, and whether to have a good repaired or to discard it and buy a replacement. It establishes the relative importance of economic, social and psychological factors that govern how consumers engage in the circular economy. Finally, it proposes policy tools to enable and encourage consumers to…
Smart energy services and demand flexibility are increasingly important topics. Levels of awareness in an Irish context are uncertain, but engagement is low. We test different ways of framing information on engagement and intention to be flexible. We record flexibility preferences by activity and flexibility mechanisms.
BI Project
Making sure that young people get vaccinated against HPV: How do you encourage both boys and girls…
A campaign was launched to encourage young people to get the catch-up vaccination against Human Papillomavirus (HPV). The campaign succeeded in promoting discussion and increased awareness of HPV as well as persuading young people to get vaccinated.
Why this experiment was conducted: provide boys and girls with a vaccine they might not have received
In 2022 and 2023, boys were invited for the first time and girls were invited again to get vaccinated against the Human Papillomavirus (HPV). HPV…
Challenge
Tax delinquencies are a major problem for most tax administrations in the world. In Colombia, the National Accountant Office estimated the total outstanding debt to the National Tax Agency at $2.5 billion, which represents about 20 percent of estimated total tax evasion in 2014. Finding ways to reduce tax delinquencies is critical for both fiscal and equity considerations. A previous study compared messages about due liabilities delivered through three channels (letter, email, or…
The project’s goal is to bridge the gap between individuals’ green intentions and behaviors by simplifying self-regulating behavioral tools such as information processing, implementation intentions, and prioritizing.
Through structured workshops, online courses and social media content Ecofriendly Choices creates a link between environmental ideas and actual everyday choices, helping individuals overcome information overload, action paralysis and procrastination in ecofriendly consumption…