Behavioural Insights Projects
Discover projects applying behavioural science to policy from around the world. Add your own projects, whether completed or still ongoing, to contribute knowledge on BI applications across different countries, policy areas, and topics of interest.

Number of BI projects:
0
Legend: Projects status
- Pre-registered project
- Completed project
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BI Project
Chilean mortgage loan market is characterized by debtors' limited understanding of financial information an low level of loans' renegotiation. As a result, there is a high risk that consumers are missing benefits from economic opportunities. That's why Chilean financial institutions must, by law, send to their customers every three months, a Mortgage Statement designed by the regulator.
This policy paper is an executive summary of a study that shows qualitative and quantitative evidence about…
Telephone surveys were prefaced by a brief message reminding businesses that they had previously committed to participate.
BI Project
Micro-SMEs ‘green’ their business: how to increase the likelihood of micro-SMEs applying…
An online experiment investigated how behavioural techniques could be used to increase the likelihood of companies with 2 to 10 employees applying for assistance under the Subsidy Scheme Improving Sustainability of SMEs (SVM ). The results show that an updated version of the website helps to clarify the subsidy. This effect is not reflected in the likelihood of these micro-SMEs actually applying for the subsidy.
Why this experiment was conducted: SVM scheme not being fully utilised
It is…
BI Project
Comparing the impact of positive, negative, and graded sustainability labels on purchase decisions
An online experiment with EU consumers was run to assess the relative effectiveness of three sustainability labelling approaches: (1) positive labels - only identifying products with the best sustainability performance, (2) negative labels - only identifying products with the worst sustainability performance, and (3) graded labels - conveying the relative sustainability of all products. Results suggest that graded labels are the most effective to steer consumer toward more sustainable purchase…
Challenge
At San Francisco State University, 18% of students drop out by the end of their first year, mostly for reasons unrelated to their academic achievements. The goal was to increase the number of first-year college students returning for their second year.
Design
To help first-year students understand that the challenges they faced were neither unique to them nor evidence of personal failure, all incoming first-year students at SF State were asked to watch a three-minute video in which…
The Program of Applied Research on Climate Action in Canada (PARCA Canada) combines behavioural science (BeSci) insights and methods with robust policy analysis to promote climate action. One of the main areas of focus involves the launch of a longitudinal survey that will, over time, collect data on research questions of interest to the promotion of climate action in Canada (e.g. transportation, home energy use, waste management, engagement with nature, preparedness for extreme weather,…
BI Project
Working more hours to combat teacher shortages: How can teachers be motivated to increase their work…
In a vignette survey, teachers in primary, secondary and post-secondary vocational education were asked whether they would like to work more hours − with and without incentives. The survey shows that their willingness to do so can be increased to varying degrees by offering them bonuses, additional employee benefits and a combination of both.
Why this experiment was conducted: teacher shortages
The government has identified significant staff shortages in primary and secondary education. It is…
BI Project
The Impact of Behaviorally Informed Communications on Uptake of a Cover Crop Cost-share Program
ideas24 partnered with the Practical Farmers of Iowa (PFI) to better understand the behavioral barriers preventing corn and soybean farmers from adopting cover crops and enrolling in PFI's cover-crop cost-share program. Using what we learned from administrative data, farmer interviews and direct feedback during user-testing, we then jointly designed behaviorally informed communication interventions, which included mailers as well as a farmer referral campaign. To evaluate the potential impact of…
Challenge
At West Kentucky Community & Technical College (WKCTC), many students were failing or withdrawing from courses, but few used the free tutoring services available on campus. Additionally, faculty had the potential to play a large role in helping facilitate student engagement in tutoring services through referrals, but they weren’t involved enough to have an impact.
Design
To better connect students to campus tutoring services, a series of nine behaviorally designed emails were sent to…
BI Project
Nudge vs Superbugs: a behavioural economics trial to reduce the overprescribing of antibiotics
BETA and the Department of Health ran a trial to test the impact of personalised letters from Australia's Chief Medical Officer to high-prescribing GPs prompting them to consider reducing antibiotic prescribing where appropriate and safe.