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Behavioural Insights Projects
Discover projects applying behavioural science to policy from around the world. Add your own projects, whether completed or still ongoing, to contribute knowledge on BI applications across different countries, policy areas, and topics of interest.
Number of BI projects:
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Legend: Projects status
- Pre-registered project
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The project’s goal is to bridge the gap between individuals’ green intentions and behaviors by simplifying self-regulating behavioral tools such as information processing, implementation intentions, and prioritizing.
Through structured workshops, online courses and social media content Ecofriendly Choices creates a link between environmental ideas and actual everyday choices, helping individuals overcome information overload, action paralysis and procrastination in ecofriendly consumption…
The Government of Canada has announced plans to achieve 60% of personal vehicle sales to be comprised of zero-emissions vehicles(ZEV) by 2030, and 100% by 2025. While ZEVs have growing momentum among Canadians, sales penetration remains low compared to stated targets. In partnership with Natural Resources Canada, the Impact and Innovation Unit (IIU) are conducting this research to better understand the drivers and barriers to ZEV adoption among Canadians, and empirically test a selection of…
In a randomised trial we sent reminder letters to self-employed entrepreneurs about their upcoming VAT filing date. Previously it was not common practice for the Hungarian tax administration to send large scale reminders before the due date.
BI Project
Increasing Effectiveness of Family Planning Promoters in Mozambique through an SMS Intervention
OES is supporting the USAID-funded Integrated Family Planning Program (IFPP) in Mozambique led by Pathfinder International. The component of the IFPP that will be evaluated by OES is led by Population Services International (PSI). It aims to reach and engage urban women in Sofala and Nampula provinces at their doorstep with tailored family planning counseling specific to their needs, provided by family planning promoters. OES is supporting USAID/Mozambique efforts to increase the effectiveness…
To promote college access and affordability, education tax credits help with the cost of college by reducing the amount of tax owed. The most generous Federal higher education tax credit, the American opportunity tax credit (AOTC), is a maximum annual credit of $2,500 per eligible student. Yet, many eligible students (or their families) do not claim the credit. Among eligible students, national estimates indicate that 46 percent of independent students and 56 percent of dependent students take…
Using a place-based approach and working with profiled local communities in Coventry, we prototype and test a new experimental methodology with elements of design thinking to better understand barriers to engagement with retrofit measures designed to reduce household carbon emissions and alleviate fuel poverty. We partner with Coventry City Council, a local school and artists to deliver a pilot scheme in the Radford area of Coventry and aim in future to expand the project to additional areas…
Behaviorally informed messages have had demonstrated success in increasing tax compliance in multiple regional settings. In Indonesia, which has the largest economy in Southeast Asia, a trial from the Directorate General of Taxes (DGT) and World Bank teams looked at whether behaviorally informed messages and materials can impact tax compliance and payment rates among small and medium enterprises (SMEs). The results showed, to get delinquent firms to pay their taxes, information is not enough -…
BI Project
The Impact of Behaviorally Informed Communications on Uptake of a Cover Crop Cost-share Program
ideas24 partnered with the Practical Farmers of Iowa (PFI) to better understand the behavioral barriers preventing corn and soybean farmers from adopting cover crops and enrolling in PFI's cover-crop cost-share program. Using what we learned from administrative data, farmer interviews and direct feedback during user-testing, we then jointly designed behaviorally informed communication interventions, which included mailers as well as a farmer referral campaign. To evaluate the potential impact of…
In Germany there are significant gaps in measles vaccination which lead to repeated outbreaks of the disease. Vaccinations do more than just protect the recipient against infection. They also protect people who cannot be vaccinated, for example infants or people with certain chronic illnesses. However, many adults do not know that they are not completely vaccinated against measles. In order to close this information and vaccination gap, wirksam regieren compared various possible ways to provide…