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Behavioural tool

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Current psychological research has focused a great deal of studying susceptibility to misinformation across a single domain (e.g. COVID-19, Climate Change, etc...). It's not well understood if susceptibility is dependent on the content and context of misinformation. To address this, our team will investigate which predictors of susceptibility are consistent across topic areas.
The commercialization of formula milk (FM) began in Argentina at the end of the sixties. This market has grown remarkably since then, in turn, state agencies use LF as a tool to solve or combat low-weight problems in children and who for other reasons need to supplement the diet when milk is not possible exclusive breastfeeding (EBF). The increase in LF consumption is detrimental to breastfeeding (BF). Its introduction generates a vicious circle and dependency that is difficult to reverse…
In 2015 the World Meteorological Organization (WMO) released recommendations to move towards impact-based weather forecasts and warnings. These impact-based warnings will help increase lead-time for decision makers and the public, to ensure they are making the best choices to prepare for different types of weather events. Canada is currently in the process of adopting these recommendations by moving towards an impact-based tiered warning system for severe weather events. To assist in the…
In collaboration with USAID and The Colombian Ministry of Justice, the project aims to design a Communication Strategy for Social and Behavioral Change to transform public perceptions of the justice system. This approach will integrate principles of behavioral science and strategic communication to: Identify key barriers and beliefs that limit trust or appreciation of the justice system. Segment target audiences, mapping sociodemographic and behavioral profiles to design relevant and effective…
This research shows that teacher and administration absences can negatively affect students’ reading and math abilities.Working with the Peruvian Ministry of Education (MINEDU) and the UK’s Behavioural Insights Team (BIT), we tested whether attendance could be influenced by sending different behaviorally informed messages by email. One email message conveyed the current level of attendance of one’s school district the “social norm” while the other built on teachers’ pro-social…
Some jobseekers remain unemployed because they focus on professions and felds in which the job prospects are not favourable. What happens when they receive personalised labour market information about more promising professions and positions that match their knowledge and skills? Compared to people who do not receive that information, they are more likely to move into professions that are completely different from the profession with poor job outlooks that was their first preference. Why this…
In 2014, Tanzania’s regulators made the country the first in Sub-Saharan Africa to permit interest payments on mobile money wallets. Currently, annual interest rates range from seven to nine percent, four times greater than the average deposit in a US bank. Despite this, mobile savings balances remain low, especially among low-income users. In order to understand what influences the saving behaviors of low-income Tanzanians, our team, eMBeD, together with the Consultative Group to Assist…
In partnership with Environment and Climate Change Canada (ECCC) and Natural Resources Canada (NRCan), the Impact and Innovation Unit (IIU) has launched a multi-year program of research on climate change. The Program of Applied Research on Climate Action in Canada (PARCA Canada) combines behavioural science (BeSci) insights and methods with robust policy analysis to promote climate action. One of the main areas of focus involves the launch of a longitudinal survey that will, over time, collect…
The project involves a consultancy to diagnose and strengthen the behavioral incentive strategies of the Periodic Economic Benefits (BEPS) program by COLPENSIONES. Key Components: - Behavioral Diagnosis: Identify cognitive, social, and structural barriers limiting participation and savings in BEPS. - Analysis of Current Strategies: Evaluate the effectiveness of existing behavioral incentives, such as nudges, rewards, and simplification mechanisms. - Design of Recommendations: Propose…
In June 2016, Oxera and the Nuffield Centre for Experimental Social Sciences (CESS) published the results of an experiment testing the effectiveness of different ‘prompts’ in encouraging consumers to shop around. The study, commissioned by the UK Financial Conduct Authority (FCA), found that personalised messages were the most effective in stimulating product comparisons, while generic messaging appealing to social norms also had a significant impact.