Behavioural Insights Projects
Discover projects applying behavioural science to policy from around the world. Add your own projects, whether completed or still ongoing, to contribute knowledge on BI applications across different countries, policy areas, and topics of interest.

Number of BI projects:
0
Legend: Projects status
- Pre-registered project
- Completed project
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PROJECT SUMMARY
Teachers in a summer school program for high school students provided brief, individualized, messages for parents with information about their child’s performance and behavior in school on a weekly basis.
IMPACT
Providing parents with individualized messages increased the probability a student earned credit for each class by 6.5 percentage points – a 41% reduction in failure rates.
BETA is working with the Department of Social Services to evaluate the effectiveness of various behaviourally informed approaches on increasing workplace giving.
BI Project
Helping social assistance recipients in finding work: Does a different approach lead to more people…
In a series of field experiments, six municipalities investigated whether a different approach in social assistance could get more people into work. The study focused on the effects of an exemption from the obligation to seek work, more intensive counselling or higher earnings disregards for additional income. A different approach can increase the number of people finding jobs. More research is needed.
Why the experiments were conducted: increasing the effectiveness of the Participation…
BI Project
Website Verbeterjehuis.nl helps homeowners choose the right sustainability measures: which…
This online experiment tested various ways in which sustainability measures for homeowners are presented on the website verbeterjehuis.nl, ‘improve your home’. The variant emphasising that the sustainability measures are 'recommended for your personal situation' proved to be most effective. This addition acts as an incentive to homeowners to install roof insulation or adopt other sustainability measures.
Why this experiment was conducted: verbeterjehuis.nl website optimisation
Homeowners…
BI Project
Can Visual Cues to Portion Size Reduce the Number of Portions of Consumed? Two Randomized Controlled…
Methods
Two preregistered randomized controlled trials (N = 253 and N = 674) measured consumption in a lab and the home environment. Cues were salient, labeled stripes that demarcated single portions. Participants were randomized to cue condition or control. Consumption was measured without awareness.
Results
The main preregistered effect of the visual cue was not statistically significant. There was some variation by subgroup. In Study 1, men were more likely to eat the whole can of potato…
This project leverages an online survey experiment among federal employees involved in the process of translating information and evidence about a program into actionable policies and programs. The experiment’s primary aim is to test ways of presenting information to improve sensitivity to impact-relevant information about a program. The impact-relevant features tested are: the number of people impacted, the intermediate or final outcomes and the persistence of effects. In addition, the…
BI Project
Measuring the effect of community based social marketing on the rate of application for home energy…
In Ireland, grants for retrofitting homes with energy upgrade measures are available from the Sustainable Energy Authority of Ireland. Improved energy efficiency of households is an important aspect of Ireland’s climate emergency related targets.
Barriers to retrofitting include a lack of understanding about retrofitting and the process, and a lack of awareness of grant availability. Community based social marketing (CBSM) might be an effective way of increasing uptake because it addresses…
Home Energy Label
The Program of Applied Research on Climate Action in Canada (PARCA Canada) combines behavioural science (BeSci) insights and methods with robust policy analysis to promote climate action. One of the main areas of focus involves the launch of a longitudinal survey that will, over time, collect data on research questions of interest to the promotion of climate action in Canada (e.g. transportation, home energy use, waste management, engagement with nature, preparedness for extreme weather,…
BI Project
The impact of the energy label – and potential changes to it – on consumer understanding and on…
The study explores consumers’ understanding of the individual elements of the energy label and how the label design influences consumer choice. To this end, the study implemented two behavioural experiments to measure cognitive and behavioural responses to various label elements.