Behavioural Insights Projects
Discover projects applying behavioural science to policy from around the world. Add your own projects, whether completed or still ongoing, to contribute knowledge on BI applications across different countries, policy areas, and topics of interest.

Number of BI projects:
0
Legend: Projects status
- Pre-registered project
- Completed project
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BI Project
Analysis of the preferences of current blood donors and development of a strategy for launching a behavioral blood donor registry.
This research shows that teacher and administration absences can negatively affect students’ reading and math abilities.Working with the Peruvian Ministry of Education (MINEDU) and the UK’s Behavioural Insights Team (BIT), we tested whether attendance could be influenced by sending different behaviorally informed messages by email. One email message conveyed the current level of attendance of one’s school district the “social norm” while the other built on teachers’ pro-social…
Repairability of laptop computers: the Behavioral Sciences team of the interministerial department for transformation is piloting a study on the display of an index intended to clarify consumer choice. The objective: to support the General Commission for Sustainable Development (CGDD) in the implementation of this new tool.
BI Project
Encouraging the wearing of face masks in hospitality venues: how to ensure guests wear face masks in…
Due to the COVID-19 pandemic, guests were required to wear face masks on entering and while moving inside hospitality venues. To promote this behaviour, self-persuasion and salience techniques were used in this experiment - with notable success. Following the announced relaxation of face mask requirements, there was a decrease in face mask usage, although this was significantly less in hospitality venues that saw interventions than in venues that did not experience interventions.
Why this…
BI Project
Levelling the playing field in police recruitment: Evidence from a field experiment on test…
How to increase diversity in the police is an unanswered question that has received significant political and media attention. One area of intervention is the recruitment process itself. This study reports the results of a randomized controlled trial (RCT) in a police force that was experiencing a disproportionate drop in minority applicants during one particular test. Drawing on insights from the literatures on stereotype threat, belonging uncertainty and values affirmation exercises, we…
The OSGG supports the Governor General in recognizing, promoting, and cultivating excellence by Canadians to strengthen our national identity, unity, and pride. Central to these goals is nominating and appointing Canadian Honours, such as the Order of Canada, which celebrate and reflect the diversity of exceptional contributions that Canadians have made to their country. Maintaining the relevance of these Honours is important to sustaining a shared Canadian identity, and consequently cultivating…
BI Project
Reduced calf mortality at dairy farms: how can dairy farmers be encouraged to take proper care of…
To reduce calf mortality rates, the Netherlands Food and Consumer Product Safety Authority (NVWA) developed various letters for distribution amongst three subgroups of dairy farmers. The impact measurement shows that calf mortality decreased in the overall target group, although the letters did not produce any measurable outcomes.
Why this experiment was conducted: calf rearing necessitates a significant amount of care
Failure to ensure appropriate care for animals in dairy farming operations…
How does information on the job market affect the expectations and preferences of
pupils in pre-vocational education?
A large online platform for career development and career counselling
provided pupils who were attending pre-vocational colleges with
information on the career prospects of professions in which they are
interested. This information resulted in pupils revising their expectations,
and made them more likely to aim for jobs with better career prospects.
Online experiment tested two novel public health messages on social distancing.
•Messages focused on potential to infect vulnerable people or many people.
•Participants (N = 500) randomized to see control or (one of two) treatment posters.
•Behavioral intentions and acceptability judgements of behaviors measured later.
•Both posters increased caution with respect to social distancing.