The purpose of this study is to better understand Canadian's perceptions, knowledge, and decision-making related to home energy labels. It will build on the findings of an initial survey that explored home energy label design elements and information content, as well as perceptions of the current EnerGuide label for homes. Extending this work, the present study will examine how different rating presentations may affect comprehension of home energy performance and which home energy label design…
Behavioural Insights Projects
Discover projects applying behavioural science to policy from around the world. Add your own projects, whether completed or still ongoing, to contribute knowledge on BI applications across different countries, policy areas, and topics of interest.
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Legend: Projects status
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In the spring of 2021, as COVID-19 vaccines became accessible to the US's general public, ideas42 and the Boston Transportation Department launched the FreeRide pilot program to encourage commuters to use transit (subway and bus) and bike share as they commute to work. The FreeRide program was designed to accomplish three main goals:
• Support small businesses and employees who have endured economic hardship during the pandemic.
• Shift employees away from single-occupancy vehicle use,…
The Program of Applied Research on Climate Action in Canada (PARCA Canada) combines behavioural science (BeSci) insights and methods with robust policy analysis to promote climate action. One of the main areas of focus involves the launch of a longitudinal survey that will, over time, collect data on research questions of interest to the promotion of climate action in Canada (e.g. transportation, home energy use, waste management, engagement with nature, preparedness for extreme weather,…
BI Project
New applicants for fiscal scheme to promote innovation Will website changes lead to more…
This experiment involved making the information on the WBSO website clearer and more personally relevant to entrepreneurs. The visibility of the call-to-action was also enhanced. The study showed that entrepreneurs were prompted to spend more time exploring the possibilities offered by the Research and Development (Promotion) Act (WBSO) and that they read the information more carefully.
Why this experiment was conducted: number of new applications below expectations
The Research and Development…
BI Project
More conscious student borrowing behaviour: How can excessive loan amounts be avoided after the…
Are there ways to limit the accrual of excessive loan amounts by students? A letter sent to students with student loans who have received a supplementary grant increases the likelihood of them reducing their loan amounts. This increased likelihood translates to an annual average decrease of over € 150 in loan amounts for students receiving both a supplementary grant and a loan.
Why this experiment was conducted: award of supplementary grant sometimes has little or no impact on loan…
BI Project
Full price information for consumers: What effect does the way prices are displayed have on online…
The Netherlands Authority for Consumers & Markets (ACM) conducted an experiment to investigate the effect of incomplete prices when booking a holiday home. Websites that display incomplete prices cause greater uncertainty, make choosing more difficult, undermine trust and give the feeling of deception compared to websites displaying transparent prices.
Why this experiment was conducted: unclear picture of actual costs
In 2021, the ACM conducted a study into effective transparency. The aim was…
Challenge
Many eligible college students fail to apply for financial aid offered by the federal government altogether. Of those who do apply, many more reduce their chances of receiving aid by failing to apply by the priority deadline. In the 2013-2014 school year, more than 80% of students at Arizona State University who filed their financial aid applications did so after the priority deadline had passed, which can result in a lower aid package. This project’s goal was to increase the number…
Behavioural Additionality & Spillovers in the R&DTI
Background
This project aimed to understand the behavioural additionality effects of the R&DTI via a series of user interviews with companies currently engaged in R&D (including those participating and not participating in the R&DTI). Behavioural additionality goes beyond the traditional view of R&D additionality, which typically focuses on quantitative increases in inputs and outputs. Instead, behavioural additionality considers wider,…
- There is need for organ donors.
- According to public opinion polls, approximately 84% of Canadians support organ and tissue donation but only 43% report to have registered.[1,2]
- In British Columbia, Canada, Internal operational data indicates that, between 2016 and 2017, 24,303 organ donation registrations took place through Service BC centres. This number dropped to 14,860 in 2019.
- Considering these circumstances, Service BC has partnered with the BC Behavioural Insights Group to develop…
BI Project
Working more hours to combat teacher shortages: How can teachers be motivated to increase their work…
In a vignette survey, teachers in primary, secondary and post-secondary vocational education were asked whether they would like to work more hours − with and without incentives. The survey shows that their willingness to do so can be increased to varying degrees by offering them bonuses, additional employee benefits and a combination of both.
Why this experiment was conducted: teacher shortages
The government has identified significant staff shortages in primary and secondary education. It is…