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This website was created by the OECD Observatory of Public Sector Innovation (OPSI), part of the OECD Public Governance Directorate (GOV).

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Behavioural tool

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This website, as well as any data and map included herein, are without prejudice to the status of or sovereignty over any territory, to the delimitation of international frontiers and boundaries and to the name of any territory, city or area.
Land tax is payable in Queensland on properties valued over a certain threshold. The Queensland Office of State Revenue can approve land tax exemptions for a range of reasons that include landowners’ principal place of residence and business of primary production. Once claimed, the exemption continues to apply indefinitely, which is appropriate as long as landowners are entitled to continue to claim the exemption. However, landowners who claim the exemption are obligated to inform the…
The study was conducted in collaboration with eight supermarkets from two of the largest Swedish supermarket chains. The stores provided the natural environment in which to conduct an experiment using real shoppers and real purchases, without shoppers being aware of the study. Four different interventions (different price displays) were designed, based on insights from behavioural science. These signs were tested in a randomised controlled study for two common and perishable vegetables –…
This project was led with the French National Forestry Office (ONF), which is an institution responsible for the management of public forests, under the supervision of the Ministry of Agriculture and Food and the Ministry of Ecological Transition. Our common project has studied how to apply behavioral science to enhance user safety in forests. It resulted in the generation of 17 Nudges. Experimentation is expected to start spring 2022.
Small businesses were sent behaviorally-informed emails encouraging them to apply to the Growth Vouchers program. A key part of the Department for Business, Innovation and Skills’ (BIS) remit is to provide support to small businesses in the United Kingdom. BIS has explored a number of initiatives to help these businesses grow. One of these initiatives was ‘Growth Vouchers’ – a program of matched funding with a £30 million budget. Businesses could apply for funding to help subsidize the…
The Program of Applied Research on Climate Action in Canada (PARCA Canada) combines behavioural science (BeSci) insights and methods with robust policy analysis to promote climate action. One of the main areas of focus involves the launch of a longitudinal survey that will, over time, collect data on research questions of interest to the promotion of climate action in Canada (e.g. transportation, home energy use, waste management, engagement with nature, preparedness for extreme weather,…
Canada Carbon Rebate (CCR; formerly known as Climate Action Incentive Payment) is a tax-free, quarterly payment paid to Canadians by the federal government in eligible provinces to offset the costs of federal pollution pricing. According to recent results from the Program of Applied Research on Climate Action (PARCA), eligible Canadians have low awareness of CCR and think that carbon price costs them more than they receive in CCR payment. In fact, support for carbon pricing has been declining…
Contact-tracing mobile phone apps have the potential to play a role in controlling the spread of COVID-19, but their success hinges on widespread uptake by the public. We report a study that behaviourally pre-tested COVID Tracker, Ireland’s contact-tracing app, prior to its launch with a large sample of smartphone users. The study was funded by the Department of Health and run in co-operation with the app’s developers, NearForm. Participants were randomised to receive different versions of a…
ideas24 partnered with the Practical Farmers of Iowa (PFI) to better understand the behavioral barriers preventing corn and soybean farmers from adopting cover crops and enrolling in PFI's cover-crop cost-share program. Using what we learned from administrative data, farmer interviews and direct feedback during user-testing, we then jointly designed behaviorally informed communication interventions, which included mailers as well as a farmer referral campaign. To evaluate the potential impact of…
Water scarcity remains common in Brazil, especially in the Recife Metropolitan Region (RMR) in the State of Pernambuco. The RMR is subject to particularly high levels of non-revenue water—which occur when high volumes of water produced do not generate revenue for the supplier. While some losses may be due to structural and operational inefficiencies such as leaky pipes, clients also play a key role by defaulting on their water payments or installing bypasses to consume water free of charge.…