Behaviorally informed messages have had demonstrated success in increasing tax compliance in multiple regional settings. In Indonesia, which has the largest economy in Southeast Asia, a trial from the Directorate General of Taxes (DGT) and World Bank teams looked at whether behaviorally informed messages and materials can impact tax compliance and payment rates among small and medium enterprises (SMEs). The results showed, to get delinquent firms to pay their taxes, information is not enough -…
Behavioural Insights Projects
Discover projects applying behavioural science to policy from around the world. Add your own projects, whether completed or still ongoing, to contribute knowledge on BI applications across different countries, policy areas, and topics of interest.
Number of BI projects:
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Legend: Projects status
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Hospital-care-associated infections (HCAIs) represent the most frequent adverse event during care delivery, affecting hundreds of millions of patients around the world. Implementing and ensuring conformity to standard precautions, particularly best hand hygiene practices, is regarded as one of the most important and cheapest strategies for preventing HCAIs. The behavioural sciences have documented the potential of adjusting seemingly irrelevant contextual features in order to ‘nudge’ people…
BI Project
The Impact of Behaviorally Informed Communications on Uptake of a Cover Crop Cost-share Program
ideas24 partnered with the Practical Farmers of Iowa (PFI) to better understand the behavioral barriers preventing corn and soybean farmers from adopting cover crops and enrolling in PFI's cover-crop cost-share program. Using what we learned from administrative data, farmer interviews and direct feedback during user-testing, we then jointly designed behaviorally informed communication interventions, which included mailers as well as a farmer referral campaign. To evaluate the potential impact of…
In partnership with Environment and Climate Change Canada (ECCC) and Natural Resources Canada (NRCan), the Impact and Innovation Unit (IIU) has launched a multi-year program of research on climate change. The Program of Applied Research on Climate Action in Canada (PARCA Canada) combines behavioural science (BeSci) insights and methods with robust policy analysis to promote climate action. One of the main areas of focus involves the launch of a longitudinal survey that will, over time, collect…
PROJECT SUMMARY
Arizona State University freshmen students eligible for the Student Engagement and Employment Development Plan (SEED), a work-study program, received emails designed to emphasize the benefits of joining the program and eliminate hassles in the application process.
IMPACT
The redesigned emails increased the number of students applying for SEED jobs by 3 percentage points, from 9% to 12% of students.
Source: B-Hub
To gain insight into citizen perspectives on the themes of energy and climate, the Ministry of Economic Affairs and Climate periodically conducts public research. The Public Monitor Climate and Energy 2021 focuses on knowledge, attitude and behaviour of citizens in the field of the climate and energy transition.
Behavioural science interventions advancing energy efficiency have mostly focused on consumer behaviour, with comparatively little work examining the important role that industrial consumers play in advancing the energy transition. Using the D.R.I.V.E.® framework, the project identified, analysed and consolidated the relevant literature and potential of behavioural science informed approaches to help SMEs become more energy efficient. Starting from a comprehensive review of the academic and…
The Program of Applied Research on Climate Action in Canada (PARCA Canada) combines behavioural science (BeSci) insights and methods with robust policy analysis to promote climate action. One of the main areas of focus involves the launch of a longitudinal survey that will, over time, collect data on research questions of interest to the promotion of climate action in Canada (e.g. transportation, home energy use, waste management, engagement with nature, preparedness for extreme weather,…
BI Project
Using Group‐ Based Cognitive Behavioral Therapy (CBT) Training to Improve Mental Health of SME…
In regions marked by fragility, conflict, and violence (FCV), entrepreneurs of small and medium-sized enterprises (SMEs) face increased risk of experiencing chronic stress and poor mentalhealth. In turn, this can lead to poor psychological outcomes, hamper their business performance,and weaken the benefits of existing financial and business assistance programs.
The World Bank’s Finance, Competitiveness, and Innovation (FCI) Global Practice, in collaboration with the
Mind, Behavior, and…
BI Project
Implementation of a chatbot based on behavioral strategies to promote the continuity of vaccination…
Despite the overwhelming medical evidence on the protection offered by the second, third and fourth doses of the Covid-19 vaccine, the acceptance of these doses remains low despite the existing supply. The problem is likely because there are currently no reminders in the province of Chaco, Argentina. This makes it difficult for residents to know if they are eligible for the next dose of the COVID-19 vaccine and where to access it.
Booster vaccination is associated with a lower risk of mortality…