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Venture Design Process

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The Venture Design Process offers set of templates, tutorials, and templates for systematic execution of continuous design and delivery. It covers the phases: Personas, Problem Scenarios & Alternatives, Value Propositions, Assumptions & Experiments, Customer Discovery & Experiments, User Stories & Prototypes, Product & Promotion, as well as modules covering agile management and business model generation. The resource is targeted at private sector entrepreneurs and focuses on digital products and services, but its principles and methods can be adapted to the public sector context. Some of of the templates are available as Google documents which can be copied and used interactively.

Publisher

Alexander Cowan

Discipline or practice

Organisational Design

Digital transformation

Service Design

Link to toolkit

https://www.alexandercowan.com/venture-design/

Source files

About this resource

Type

Guidance

Method description

Tool/Toolset

Curriculum

Features

Associated curriculum

Guiding framework

Country/Territory

United States

Date Published

2016

License

Copyrighted-All rights reserved

Formats

Web-based resource

Editable document

Interactive canvas

See cases from others doing this in government

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