Vasta is building something unique, colossal, and scalable. Something that you just can’t buy and most can’t imagine. As planners and engineers, Vasta has a unique perspective from 25 years of experience on hundreds of major events, numerous data sets and sources, new technologies, and a strategy to uncover a massive open data portal, advance Smart Cities, improve citizen experience, and reinvent an industry, or two. Data from events is abundant, frequent, powerful, and important to social impact. EQ extraordinarily pulls and pushes data in a collected/controlled/designed environment as well as in a real time and changing environment for multiple stakeholders.

Cities are missing out on huge data opportunities. They are not taking advantage of endless data opportunities that can be collected from organized mass gatherings throughout their communities, nor are they leveraging the value delivered by every event. Vasta has created a plan and platform to deliver the solutions.

We have achieved several pilots that have validated some of our features and functions of the technology from 2016 to 2018. We are targeting clients in several different industries and markets.

Further, this pilot has sparked additional work and realized new needs for customers. Now, we are also developing simulation modeling with AI. We have several clients that we are currently developing scope of work, pricing, and other details with.

The technology is 60% built for any potential client. The remaining 40% is based on customization, client needs and desires, infrastructure/hardware needs and wants, GIS and CAD input, and other necessary requirements.

We are currently working on several collaborations and partnerships with Fortune 500 companies and have Non-Disclosure Agreements (NDA's) in place with them. In addition to answering Request For Proposals from cities and foundations we have a interested customers in using our products.

Engage crowds/traffic flow sooner/longer than ever before, contributing to a safer, more efficient, and better event(s) experience.
New resource for fans/attendees, organizers, and municipalities.
Empowers citizens/fans to make decisions that are unique to their own schedule/pathway and desires.
Social Side – Fan/citizen experience, new revenue streams, justify ticket prices, and fill seats.
Proprietary Side – Efficiency, security, command & control, mission critical/community relations.

We performed pilot programs at the City of Louisville "Hike, Bike, and Paddle" events, and also at the City of Louisville "Light Up Louisville" events. Typically the city receives thousands of people into a congested area within a short period of time. We measured this to be a 3 to 5 hour window of ingress operations. The egress, or outbound operations typically take 2 hours. During our pilot programs we observed changes that we created in real time where routes and parking facilities were targeted from long queues and crowded gates. We maximized space and flow in real time and were able to influence over 500 users to lesser congested routes and parking facilities. Our analytics and data was captured in several ways including through open source resources, and through MS Azure, and Google Analytics. The technology assisted us in getting the mass egress operations completed in under 80 minutes resulting in raising efficiency by 33% . Adjustments could have easily achieved to 50%.

Vasta had a vision and challenge from the beginning while working over the Formula 1 Grand Prix (Austin USA) in a helicopter with local law enforcement. From that perspective it was easy to see how maximizing space and flow with technology in real time could solve traffic jams, parking issues, crowd flow jams, and other inefficiencies. Now we can take the knowledge of expert planners and transfer that into real time tech to thousands of people on the ground. Ultimately, smarter cities are the sum of smarter venues.

We've also been challenged on how to build. We tested and validated several products on pilot programs with the City of Louisville, KY in 2016 and 2017, and few other private events in Florida and Illinois in 2017 and 2018. We believe it’s best to have a solid design first while working in collaborative efforts and we've learned that tech development of the waterfall model works well for requirements and design, and the agile development for build, test, and hyper-care.

Private/public partnerships and city resources are important to the ultimate success of our smart venues and smart cities. The evolving software elements for any customer require customizing and tweaking of certain features and functions. Vasta has identified open source, assets, hardware, and systems that works with the software/platform and the business strategies. There will be certain 3rd party vendors that Vasta has established and/or validated hardware resources from that will complement the strategy and software. Financial resources, strategic partners, and forward thinking clients will all be critical to the conditions of our success.

Replication and scaling is the ultimate, and sustainable goal of our global innovation and Software/Platform as a Service (SaaS/PaaS) business model. Vasta has experience in many of the industries that they will be targeting for this new venture. The industries include cities (big and small); sports & entertainment venues and events; conventions, universities, shopping malls, and festivals. These industries all have departments or heads of divisions who are responsible for the areas that EQ falls into. Such departments include transportation; public safety; events; innovation or emerging technologies; and Geographic Information Services (GIS) or mapping divisions. Vasta will also target production companies, tech companies, engineering firms, and others that are involved with cities and events. For targets that have their own platform or applications in place the EQ technology will be built and made available in the form of Widgets, API’s, and SDK's for compatibility.

We have learned:
1. That there are many stakeholders/customers with different interests to appeal to; all of them must be addressed.
2. The the city needs to be 100% behind the innovation and campaign in order to achieve the best results.
3. Getting product/features out there for use is important in order to get vital customer feedback, make tweaks, enhance products/features, and modify or fine tune.
4. If city departments were stretched, and could not deliver in timely manner, we had to quickly find some further support or risk critical path methods, deadlines, deliverables, and/or features.

Imagine the mass data that a city can collect from sports/entertainment events, from meetings/conventions, and from all other types of organized crowd gathering events across a community. Envision all the movements that occur and the details that are necessary around venues for vehicles/pedestrians; in the preparation plans from organizers to city and venue officials; and in the duties from ushers to vendors, and engineers to law enforcement. By leveraging 25 years of expertise in logistics and operations at major events Vasta can now deliver relevant mass data from event after event for positive social impact while making cities smarter and safer.

This opportunity will bring a community together around plans/preparations of unique experiences and be able to share on-going constructive data results for future use. Vasta will deliver a more cohesive city-wide approach to solving problems, break down silos, become more efficient/transparent, create economies of scale, and benefit all.