Digitalization is key to the present and future of local commerce in any city. For digitalization to be effective, it must be personalized, thinking about the uniqueness of commerce, connected with the local and with the world to achieve greater competitiveness. Like the "Sherpas" in the mountains, the "Digital Sherpas" in Las Rozas guide businesses in digitalization and the multichannel and gamified platform "Las Rozas Fans" helps them connect to the world in an attractive and easy way for…
Country: Spain
Madrid Mobility 360' is a mobile application that allows citizens moving around the city and calculates the most efficient route between all modes of transport in the capital, both public and carsharing or bicycles. It includes a powerful route planner, which allows estimating current and future journey times, and provides the capacity on a specific bus. The app allows payment for various methods of transport and reports the CO2 emissions generated.
There are plenty of innovative initiatives that never manage to reach the public sector, generating inequalities in access and quality in the provision of solutions. GovtechLab Madrid is the first open innovation Lab located inside of the Community of Madrid. The focus of the Lab is on reducing the barriers and accompanying both the supply and demand sides in finding solutions and opportunities to implement them.
VisualGOB is an objective, visual and intuitive digital accountability tool that represents a breakthrough in the field of transparency. With it, it is possible to consult the government's progress almost in real time, and to follow the evolution of the 156 strategic objectives of the Aragon Government Plan. In addition, VisualGOB became a scorecard accessible to all.
Easy Government invites people with disabilities to redesign legal and administrative texts (i.e., laws, subsidy formulares) using an easy-to-read approach based on pictograms, simple words, short paragraphs, and the creation of new products that are simpler and clearer for all audiences (i.e., seniors, immigrants, people with low reading comprehension, children). With the lenses focused on diversity and inclusion we seek to address complex issues faced by these population groups.
This study focused on switching in payment accounts and mortgages, exploring the reasons why consumers do not switch and possible behavioural remedies.
Case Study
Etorkizuna Eraikiz: A collaborative and open governance proposal for cross-border dialogue and…
- The growing disaffection of citizens with their institutions and politics in general makes collaboration and joint efforts more necessary than ever.
- The governance model is open and collaborative. It facilitates dialogue and collaboration by generating open spaces for learning, innovation and experimentation for the joint work of organizations, people and cross-border administrations.
- It addresses challenges, generates proposals and seeks solutions to public agenda problems.
The Hexagon for Public Innovation (HIP) is a model to accelerate the systemic change of organizations that conceives innovation as networks of conversations, shared wishes, visions and affections. Six vectors summarize the key dynamics to transform a classic institution into a dynamic organization. It was launched in the Ibero-American Summit of Heads of State, benefiting key players in 22 countries from public and private sector, as well as civil society.




